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Web design for Pilates studios · Toronto

Pilates studio websites

People choose a studio by how it feels long before they step on a reformer. I build Pilates websites that feel like your room, and turn a first visit into a first class.

Lithe website
Shown: Lithe, concept
  • Schedules that read on a phone
  • Intro offers that convert
  • Mariana Tek, Momence, Mindbody
  • Instructors front and centre
  • No templates, no page builders

A Pilates studio sells a feeling: the light in the room, the size of the class, the instructor who remembers your name. Most studio websites sell a timetable. Built By M designs and builds custom websites for Pilates studios in Toronto that show the room, the method and the people first, then make the intro offer and the schedule effortless on a phone, connected to the booking software your members already use.

Built for
Reformer, mat and boutique Pilates studios
Booking
Mariana Tek, Momence, Mindbody, Arketa or your own
Every site includes
Design, build, schedule and booking, intro offer pages, local search basics
Based in
Toronto, working across the GTA

What a Pilates studio site needs

Function Studios: The Pilates Room
Shown: Function Studios, The Pilates Room (client site)

The room before the timetable

Lead with what makes your studio yours: the space, the light, the reformers, the class size. Photography and motion carry the mood, so a first visit to the site feels like a first visit to the studio.

Function Studios: Three classes from $39
Shown: Function Studios, Three classes from $39 (client site)

An intro offer people take

New clients need one clear first step: an intro week, a first class price, a three class pass. The offer gets its own page, shows up wherever it matters, and goes straight into your booking flow.

Lithe: Three houses, one room at a time
Shown: Lithe, Three houses, one room at a time (concept)

A schedule that works on a phone

Most people check the schedule between other things, on their phone. Mariana Tek, Momence and Mindbody can all be embedded or linked so the timetable looks like part of your site and gets them to a booked spot in a few taps.

Function Studios: The people are the product
Shown: Function Studios, The people are the product (client site)

Instructors as the reason to come back

People stay for the instructor. Each one gets a proper profile with their background, their style and the classes they teach, so new clients can choose a person before they choose a time.

How it goes

Four steps, one person. You always know what happens next.

  1. Discovery

    A call about your classes, your intro offer, your booking software and the studios nearby. I look at what your members love about the room and make sure the site says it.

  2. Design

    Your homepage, class pages and intro offer designed at full quality, phone first, so you can feel the direction early.

  3. Build

    Hand coded and fast, with your schedule embedded, instructor profiles and offers you can edit yourself, and analytics in place.

  4. Launch and care

    Launch with your old pages redirected, then new classes, instructors and offers are a quick change or a message away.

Studio work

A real studio with its own Pilates Room, and a concept for a private Pilates house.

Questions

What people ask before we start.

Ask me anything
Can you embed my Mariana Tek, Momence or Mindbody schedule?

Yes. I have built studio sites around Mariana Tek embeds, and the same approach works for Momence, Mindbody, Arketa and most others. The schedule is styled to sit inside your site instead of looking bolted on.

How much does a Pilates studio website cost?

It depends on the number of pages, locations and class types, and how much photography you have. You get a clear quote after the first call, before you commit to anything.

Can I update classes, prices and instructors myself?

Yes. Classes, intro offers, prices and instructor profiles are all editable without touching code.

Do you build for studios with more than one location?

Yes. Each location can have its own page, schedule and directions, which also helps each one show up in local search.

Will it help me show up when people search for Pilates near me?

It gives you the foundations: fast pages, clear class and location pages, and your studio details marked up for Google. Paired with an active Google Business Profile and steady reviews, that is what local search rewards.

Let's build yours.

Tell me a little about your business and what you need. I read every message myself and reply within a working day.

Prefer email?

hello@builtbym.ca
  • Free first call, no obligation
  • A clear quote before you commit
  • You own everything at the end
What do you need?
When would you like to launch?
What's your budget?